APPA Pulse Study


   The APPA Pulse Study:

   Pet Ownership In The Current Economy

The newest volume in The APPA Pulse Study series shifts focus from the COVID-19 pandemic to the effect of current economic conditions on pet ownership in the U.S.

New topics include:

  • Level of concern about the current economic climate
  • Impact of economic changes, such as increased gas and food prices
  • How pet product purchasing would change if the economy worsens

The new report continues to track areas studied in previous volumes of The Pulse Study, including:

  • Current shopping behaviors
  • Pet products purchased
  • Outlets visited
  • Availability of pet products


In keeping with APPA’s efforts to safeguard the vibrancy of the pet industry, these reports are available without change.

To receive your free copy, please submit your contact details here.


Please allow 7 business days for order fulfillment.  Your Study will come via email from

If you have any questions, please email





   The APPA COVID-19 Pulse Study:   

   Pet Ownership During The Pandemic,   

   Volumes 1-6


The COVID-19 pandemic brought unprecedented disruption to everyday life, the APPA COVID-19 Pulse Study:  Pet Ownership During The Pandemic reveals some interesting insights into consumer attitudes and behaviors during this time. With Volumes 1, 2, 3, 4, 5 & 6 released, this tracker is positioned to measure the impact of COVID-19 on pet ownership, particularly pet product and service consumption. Topics include:

  • Current shopping behaviors
  • Outlets visited
  • Products purchased
  • General attitudes toward the pandemic, including personal financial impact 


In keeping with APPA's efforts to safeguard the vibrancy of the industry, these reports are available without charge.


To receive your complimentary reports, email your contact information, company name, and job title to 


Orders are fulfilled within 7-10 business days.