COVID-19 Pulse Study


The APPA COVID-19 Pulse Study: Pet Ownership During The Pandemic, Volumes 1 and 2


As the COVID-19 pandemic continues its unprecedented disruption of everyday life, the APPA COVID-19 Pulse Study:  Pet Ownership During The Pandemic reveals some interesting insights into consumer attitudes and behaviors during this time. With Volumes 1 and 2 released and two more volumes planned for the coming months, this tracker is positioned to measure the impact of COVID-19 on pet ownership, particularly pet product and service consumption. Topics include:

  • Current shopping behaviors

  • Outlets visited

  • Products purchased

  • General attitudes toward the pandemic, including personal financial impact

In keeping with APPA's efforts to safeguard the vibrancy of the industry, these reports are available without charge.  
Please email complete contact information including company name and job title to to receive your complimentary report.