Business Valuations for APPA Members from SDR Ventures
Understanding the current value of your pet business and the underlying value
drivers is critical in building transferable value, raising capital and strategic decision making.
If you would like to know what your company is worth today and how to stay focused on increasing that value, click here for information about SDR Ventures’ Value Map.  SDR Ventures is the investment banking leader in the pet industry and is pleased to offer APPA members a 20+ page business valuation complete with a valuation assessment, your business’ key metrics and specific action steps to increase your value.  For a limited time you can save an extra 10% over the current price of $795.  

Export Advocacy Webcast:  APPA’s Newest Export Opportunity!

Date:  May 16, 2013
Time:  2:00 PM ET/11:00 AM PT
Presented by:  Neil Lenok, Managing Director, American River International

APPA’s new  Export Advocacy Program will chronicle the real-life export experiences of two APPA members to help you build and implement your own export strategy!

This seminar walks you through complete program details. Join us to find out how you can take advantage of these educational tools and how to become one of APPA's Two Featured Exporters!

This export model features tools for both supply and food/treat manufacturers including:

• Assessing Export Readiness
• Product Feasibility
• Market Evaluation
• Marketing Strategy
• Buyer/Distributor/Agent Development (Qualification and Contact)
• Sales and Contract Negotiation
• License, Certification, Documentation Assistance
• Freight, Logistics and Accounts Receivable Assistance
• + Much More

Through this educational program, participant experiences and results will be shared with APPA members via:

• Blogs and Social Media Platforms
• APPA E-Update Articles
• Dedicated Webcast Series

Click here to register.

Past Seminars

Click here  to access our webcast archive page. 

APPA Webcast Series TO GO!  Take the APPA Webcast Series on the go with you!  Audio files are now available for Podcast and MP3 Downloads.  Don't forget to print the Presentation Slides and take them along to accompany your audio files. List of Archived Titles:

• Using Social Media to Attract Attendees at Global Pet Expo,  Presented by Tierra Bonaldi and Evan Filler, The Impetus Agency, January 10, 2013 (60 minutes)
  
  
• Creative Compensation:  How to Motivate, Retain and Attract Employees Even If You Have Limited Financial Resources:  Presented by Bryan Williamson, Compensation Consultant, Moderated by Carol Frank, Managing Director, SDR Ventures, November 15, 2012 (60 minutes)
  
  
• Part 2:  Sales Channel Strategy: Who, What, When, Where and How? Presented by Chuck Latham, Founder & CEO, Chuck Latham and Associates, Moderated by Carol Frank, Managing Director, SDR Ventures, November 8, 2012 (60 minutes)
  
  
• Using Twitter for Marketing & PR Presented by Evan Filler, The Impetus Agency, October 25, 2012 (60 Minutes)
  
  
• Part 1:  Sales Channel Strategy:  Who, What, When, Where and How? Presented by Chuck Latham, Founder & CEO, Chuck Latham and Associates, Moderated by Carol Frank, Managing Director, SDR Ventures, October 4, 2012 (60 minutes)
  
  
• I'm on LinkedIn - Now What?  Presented by Tierra Bonaldi, The Impetus Agency, September 27, 2012 (60 minutes)
  
  
• How to Get Your Product Reviewed on Blogs:  Presented by Tierra Bonaldi and Evan Filler, The Impetus Agency, Tom Collins and Yvonne DiVita, Co-founders, BlogPaws, August 9, 2012 (60 minutes)
  
  
• How to Increase Your Facebook 'Likes':  Presented by Tierra Bonaldi and Evan Filler, The Impetus Agency, June 28, 2012 (45 minutes)
  
  
• Intellectual Property: What it is, Why I Should Care, And How to Protect My Business:  Presented by Dr. Lisa Herickhoff President, Membrane Protective Technologies, Inc. and Carol Frank Managing Director, SDR Ventures, June 14, 2012 (60 minutes)
  
  
• Import Compliance Update Post 9/11:  Presented by Travis Cook, Senior Account Manager, American River International, May 2, 2012 (60 minutes) 
  
  
• Member Benefits 2.0:  New Social Media Marketing Services:  Presented by Tierra Bonaldi and Evan Filler, The Impetus Agency, April 12, 2012 (45 minutes)
  
  
• Management Skills for Women:  Presented by Pam Boyd, International Consultant, December 14, 2011 (60 minutes)
  
  
• APPA Benefits Unleashed!  Maximize Your Membership:  Presented by APPA staff and servic providers, December 1, 2011 (60 minutes)
  
  
• Grass Roots Brand Building, Presented by Doug Gleason:  CEO, TrueBlue Pet Products, Moderated by Carol Frank, Managing Director, SDR Ventures, November 10, 2011 (60 minutes)
   
• How to Manage People...and Actually Enjoy it:  Presented by Pam Boyd, International Consultant, Moderated by Carol Frank, Managing Director, SDR Ventures September 28, 2011 (60 minutes)
  
  
• Exporting in a Manner Compliant with U.S. Government Regulations:  Presented by Neil Lenok, Managing Director, American River International, June 23, 2011 (60 minutes)
  
  
• What's My Walk-Away Number and Will My Business Get Me There? Presented by Carol Frank, Managing Director, SDR Ventures, Travis Conway, Managing Director, SDR Ventures, June 9, 2011 (60 minutes)
  
  
• Survey Says!....Make the Most Out of the APPA 2011-2012 National Pet Owners Survey:  Presented  by Fran Berger and Julie Springer, APPA Research Analysts and Anne Ferrante, Associate Vice President of Member Relations & Business Development , APPA, June 30, 2011 (60 minutes)
  
  
• 2010 Incoterms and Related Global Trade Issues Part II:  Presented by Kelly Raia, Vice President and Associate Partner, American River International, February 10, 2011
  (90 minutes)
  
  
• 2010 Incoterms and Related Global Trade Issues Part I:  Presented by Kelly Raia, Vice President and Associate Partner, American River International, January 26, 2011
  (90 minutes)
  
  
• Do the Numbers Talk to You? 20 Accounting Fundamentals for Non-Accounting Executives:  Presented by Don Van Winkle, Managing Director, SDR Ventures, Travis Conway, Managing Director, SDR Ventures, and moderated by Carol Frank, Managing Director, SDR Ventures, December 15, 2010 (60 minutes)
   
• Fast Forward Planning: Secret to Success: Presented by Carol Frank, Managing Director, SDR Ventures, Dr. Jana Matthews, Founder and CEO of The Jana Matthews Group, October 21, 2010 (60 minutes)
  
  
• Innovate or Die:  Presented by Carol Frank, Managing Director, SDR Ventures, Heidi Ganahl, Founder/CEO of Camp Bow Wow, the largest pet care franchise in North America and author of "Tales from the Bark Side", August 26, 2010 (60 minutes)
   
• Developing U.S. Export Sales Opportunities:  Presented by Neil Lenok, Managing Director, American River International, June 17, 2010 (60 minutes)
  
  
• Best Practices for Exporting Pet Foods, Treats and Supplies into the U.S.: 
  Presented by Sarah Reynolds, Senior Consultant and Trainer, American River International, April 29, 2010 (60 minutes)
  
  
• 2010 Global Outlook:  Presented by David P. Murphy, Senior Vice President-Investments, UBS, Michael Ryan, CFA, Head of UBS Wealth Management, March 11, 2010 (60 minutes)
  
  
• New Social Media for 2010:  The Ins and Outs of APPA's Exclusive Social Network for   Members:  Presented by Tierra Binaldi, Mass Media Corporate Communications, January 26, 2010 (60 minutes)
   
• The Basics of Pet Business Valuation:  Presented by Carol Frank, Managing Director, SDR Ventures, January 14, 2010 (60 minutes)
   
• To Sell or Not to Sell....That is the Question: Taking the Mystery Out of Selling YourBusiness: Presented by Carol Frank, Managing Director, SDR Ventures, Don Van Winkle, Managing Director, SDR Ventures, Chris Bouck, Principal, SDR Ventures, December 8,2009 (60 minutes)
   
• Sourcing Financing in Diffucult Markets: How to Obtain the Capital You Need for Growth: Presented by Carol Frank, Managing Director, SDR Ventures, Don Van Winkle, Managing Director, SDR Ventures, Chris Bouck, Principal, SDR Ventures, November 17, 2009 (60 minutes)
   
• Customer Service Workshop: Presented by Neil Lenok, Managing Director, American River International, November 12, 2009 (60 minutes)
   
• Building Pet Product Brands with Social Media: How to ReachYour Customers in the New Era: Presented by Tierra Bonaldi, The Impetus Agency Corporate Communications, June 25, 2009 (60 minutes)
   
• Aquatics and Small Animal Remedies:  APPA Teleconference on Indexing with FDA's MUMS Office:  Presented by Dr. Joan Gotthardt, Center for Veterinary Medicine's (FDA) Office of Minor Use and Minor Species Animal Drug Development (the MUMS Office), Archive is not available
   
• Survey Says!...Make the Most Out of the APPA 2009-2010 National Pet Owners Survey:  Presented by Anne Ferrante, Associate Vice President of Member Relations &      Business Develpoment, APPA; Fran Berger, APPA Market Research Consultant; Julie Springer, APPA Market Research Consultant May 28, 2009 (59 minutes)
   
• Negotiation Skill Seminar: Presented by Neil Lenok, Managing Director, American River International, April 16, 2009 (56 minutes)
   
• Export Strategies: Develop and Implement a Plan to ReachYour Export Goals: Presented by Kelly Raia, American River International, March 19, 2009 (57 minutes)
   
• Advanced Sales Training Workshop:  Presented by Neil Lenok, Managing Director, American River International, October 23, 2008 (56 minutes)
   
• Saying YES to Supply Chain Efficiency: What APPA Members Must DO: Presented by Rick Bushnell, President, Quad II, Inc., September 24, 2008 (50 minutes)
   
• Show's Over, But The Fat Lady Hasn't Sung Yet: Presented by Steve Miller, February 22, 2008 (42 minutes)
   
• Buyer's Plan for Success at Global Pet Expo: Presented by Annie Rotberg, Attendee Services Manager, Global Pet Expo; Barry Berman, President, Nexpet; Trina Bicknell, Vice President of Sales, PetEdge Dealer Services, January 23, 2008 (47 minutes)
   
• Increase Profits By Reducing Training Costs, How To Use State-By-State Training Program Funds To Help Your Company Afford More and Better Training: Presented by Marty Abbott, January 16, 2008 (37 minutes)
   
• Get Your Staffers READY, WILLING, and ABLE Boothmanship Webcast: Presented by Steve Miller, January 9, 2008 (46 minutes)
   
• Convention Center Confidential: Presented by Andrew Darmohraj, Senior Vice President, APPA, Nancy Bitter, National Account Manager,GES, and Don Hertel, Senior Event Manager, San Diego Convention Center, December 19, 2007
   
• Avoiding Product Liability In A Litigation Happy World: Presented by Ray Aragon, McKenna Long & Aldridge, December 13, 2007 (63 minutes) 
   
• It's All About the Pets; Our Vital Consumers! Pets Today, Products Tomorrow: Presented by Bob Vetere, President of APPA and Marshall Meyers, Executive Director of PIJAC, November 29, 2007 (52 minutes)
   
• Pre Show Marketing for Global Pet Expo:  Presented by Steve Miller, November 20, 2007 (60 minutes)
   
• Crisis Communication: What To Say When The News Is Bad! Presented by Loretta Lepore, McKenna Long & Aldridge, November 15, 2007 (67 minutes)
   
• General Sales Training Workshop: Presented by Neil Lenok, American River International, October 24, 2007 (60 minutes)
   
• Sales Management Workshop: Presented by American River International, October 17th, 2007 (60 minutes)
   
• Exporting to the UK, Germany and Italy: Presented by American River International, June 21, 2007 (60 minutes)
   
• Managing Import Supply: Presented by American River International, June 14th, 2007 (60 minutes)
   
• Regulatory Requirements for Exporting Pet Food Products: Dr. Joyce Bowling-Heyward May 31st, 2007 (60 minutes)
   
• Protecting Intellectual Property In Preparation for Global Pet Expo: Presented by Shari Klevens, of McKenna Long and Aldridge, the Washington DC law firm that acts as APPA's government affairs consultant, February 1st, 2007 (60 minutes) 
   
• What is a Pesticide? And If It Is a Pesticide, How Do I Prepare an EPA Pesticide Registration Application and Pesticide label? Presented by John Conner, Jr. of McKenna Long & Aldridge LLP and Dr. Robert Stewart of Technology Sciences Group, Inc. ("TSG"), the Washington, D.C. law and consulting firms supporting APPA's new Washington, D.C. government affairs office, October 19, 2006 (60 minutes)
   
• Hot Topics for Pet Food and Specialty Pet Food Manufacturers: Presented by APPA's Pet Nutrition Consultant, Dr David Dzanis, September 26, 2006 (60 minutes)
   
• Best Practices For Global Sourcing:  Presented by American River International, September 7, 2006 (60 minutes)

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