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Jamie Baxter

The Impetus Agency


Time to Get Pet’s Health in Check for Pet Wellness Month

- October’s month-long pet observance reminds owners to monitor the health and nutrition of their pets -

(Greenwich, CT) – In observance of Pet Wellness Month this October, the American Pet Products Association (APPA)  has announced that many of its members manufacture products aimed at assisting pet owners in monitoring and contributing to pets’ health and wellbeing. Pet Wellness Month serves to educate pet owners about the pet aging process and the importance of twice-a-year wellness examinations, which according to the 2017-2018 APPA National Pet Owners Survey shows that 68 percent of dog owners and 49 percent of cat owners go to the vet for a routine check-up. Below, are products manufactured by APPA members that aim to help owners with their pet’s health and wellness before and after annual check-ups to the vet.

Ear care is important for the health and wellness of pets. The Ear Cleaning Pads by Miracle Care Pet Products provide an easy and efficient way for cleaning ears. The pre-soaked pads are made of eucalyptus oil, alcohol, water and other ingredients to help prevent wax build-up and ear odor. The pads are safe and effective for both dogs and cats.

Price: $10.99

For those dogs that have extreme anxiety during thunderstorms or when their owner leaves the house, the CALMZ® Anxiety Relief System by Petmate is the perfect solution. This system comes with an adjustable Comfort Fit Vest that cradles a device over specific acupressure points on a dog’s spine. When the device is activated, the NeuroSync Technology® takes over and dogs will hear and feel a therapeutic blend of classical music, tones and vibration to ease anxiety.

Price: $129.95

Cats enjoy their treats but they will really love Tiki Cat Stix. They are a protein-rich treat with real, high-quality chicken or tuna that can be served as a treat or on top of dry food for a boost of flavor and moisture. These individual servings are perfect for portion control and storage. The natural ingredients allow owners to reward their cats without the guilt.

Price: $4.99

Don’t forget about fish! Tetra® Cleaning Bacteria is a natural blend of millions of beneficial microorganisms that break down aquarium sludge and debris which helps maintain a clean aquarium. Not only does the cleaning solution remove toxins like ammonia and nitrite, it also can replenish the bacterial balance of an aquarium.

Price: $14.99

Eating clean and healthy is made easy with Hemp Chicken and Sweet Potato Jerky Treats by Iconic Paws Natural Products. They are made with all-natural, USDA-certified chicken breast and wholesome sweet potatoes and loaded with turmeric, glucosamine, chondroitin and MSM to improve the wellness of dog’s joints and bones.

Price: $20.99

Part of a healthy routine includes proper hygiene. The Eazee Click & Brush Deshedder by Foolee is a smart and safe tool to make grooming easier and features a plastic comb with smooth, rounded, teeth specially designed to remove only 100% dead, loose hair. The detachable handler is designed to fit a range of accessories for every grooming need.

Price: $24.99- 34.99

For more information, product samples, images or interview opportunities, please contact Jamie Baxter at 775-322-4022 or




The American Pet Products Association (APPA) is the leading trade association serving the interests of the pet products industry since 1958.  APPA membership includes more than 1,200 pet product manufacturers, their representatives, importers and livestock suppliers representing both large corporations and growing business enterprises.  APPA's mission is to promote, develop and advance pet ownership and the pet product industry and to provide the services necessary to help its members prosper. APPA is also proud to grow and support the industry through the following initiatives: Pets Add Life (PAL), the Human Animal Bond Research Institute (HABRI), The Pet Leadership Council (PLC), the Pet Industry Joint Advisory Council (PIJAC), Bird Enjoyment and Advantage Koalition (BEAK), and the Pet Care Trust.  Visit for more information.